Community Manager Marketing

There is a lot of competition today for members' attention; from day jobs and hobbies to friends and family events and even the status quo, where many nation managers find it difficult to attract a larger number of people to their community-sponsored, education programs.

 

For this reason, we train Indigenous program managers and education administrators to brand and market their departments and courses in a way that helps attract more members to participate in higher learning and economic development opportunities.

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Modules:

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• Craft a Standout Brand: Create a brand for your department with messaging that makes you stand out in members' minds

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• Empower and Elevate Member Benefits: Learning to communicate the benefits members receive by developing business and career skills.

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• Inspire and Guide, Master Motivational Coaching:  Developing important coaching skills that help to motivate and inspire members.

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• Reach Out with Irresistible Content Across All Channels: Gaining knowledge in reaching out through multiple communications channels with enticing, shareable content.

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• Ignite passion, Inspire Action: Understanding human motivation in order to inspire people to act and become a community cheerleader.

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• Boost Nation’s Online Reputation: Increase the public reputation of your nation through effectively marketing the nation's brand online with success stories, inspirational recognition of members and procurement partner achievements.

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This course will give you the knowledge and skills you need to make the job of attracting more people to your programs that much easier. 

 

Program managers and education facilitators will gain the skills and tools needed to communicate to membership and raise the profile of their department in an engaging way.

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